Best WordPress SEO Plugins

Search engines are a major source of traffic for most websites. That’s why our users often ask us for SEO tips and plugins that can help improve SEO of their WordPress sites. In this article, we will share 9 best WordPress SEO plugins and tools that will improve SEO of your website.

1. WordPress SEO by Yoast

It is one of the most downloaded WordPress plugin of all times. Yoast’s WordPress SEO is a comprehensive solution for all your on-site SEO needs.

It allows you to add SEO title, meta description, and meta keywords to each post and page of your site.

You can also write custom title for your main site, archives, category and tag pages. It also adds Open Graph meta data, Twitter Cards, Sitemaps and ping search engines whenever you update your site.

The list of features for WordPress SEO is extremely long. Check out why we use WordPress SEO on WPBeginner and all our websites. After that, head over to learn how to install and setup WordPress SEO plugin.

2. SEMrush

SEMRush is a tool that Pros use to gather analytics and insights from their competitor’s to help improve their own SEO.You can learn about organic keywords to rank for, places where you can get backlinks from, insights into your competitor’s advertising strategies, and so much more.SEMrush is a paid subscription and is used by thousands of SEO professionals all over the world. It can provide you an enormous wealth of data.

3. Google Keyword Planner

No one on the planet has more insights into what people are searching for than the search giant Google.Did you know that you can get your own keyword ideas from Google itself by using the Google Keyword Planner tool.This free tool is offered to Google’s advertisers for free and anyone can use it. It’s main purpose is to show advertisers the keywords they can bid on for their advertising campaigns. It also helps advertisers choose right keywords by showing them an estimate of search volume, number of results, and difficulty level.As a content marketer or blogger, you can use this data to find keywords with high search volume, high advertiser interest, and more importantly keywords where you can easily outrank all other sites.

4. KeywordTool.io

Keyword Tool is one of the best free keyword research tool available right now. It allows you to simply generate keyword ideas by typing in a keyword. These keyword suggestions are gathered from Google’s auto suggest feature.These keyword suggestions are a treasure of information. Google autocomplete suggest keywords based on how often a keyword is used for the search. This means that the top most results are the most frequently searched terms on Google for that particular keyword.Keyword Tool is amazingly fast, and most importantly it is completely free for anyone to use. You can use it to optimize content on your WordPress site. It also allows you to get keyword suggestions from YouTube, Bing, and App Store as well.

5. Open Site Explorer

Developed by Moz, this free tool allows you to check data for any domain name. You can see who is linking to that domain and what anchor texts they are using. Apart from that, Open Site Explorer offers a wealth of information like top pages, linking domains, which pages are linked on your site, etc.This tool is free, but has daily search limits for each person.To unlock the full power, you would need a Moz Pro Subscription which also gets you access to their other tools as well.

6. LinkPatrol

LinkPatrol is a premium WordPress plugin which allows you to control all the links on your website.

You can monitor all the outgoing links on your site, find out which links are giving away link juice, and more.LinkPatrol is less resource intensive than other free plugins that do the same job. It provides a quicker and efficient way to clean up all your anchor text, spammy links, and link juice problems with a very intuitive and super fast user interface.

7. Broken Link Checker

Broken links can not only create bad experience for your users, but they can also affect your site’s SEO. If you have been running a blog for sometime, then you should check your site from time to time for broken links and fix them.Broken Link Checker is a free WordPress plugin that allows you to find broken links on your WordPress site. You can then fix those links without even editing your posts. See our tutorial on how to fix broken links in WordPress with Broken Link Checker.It is a highly useful plugin, and its totally free. The only downside is that it can become resource intensive and may slow down your server. Some hosting providers like WPEngine has already blocked this plugin on their servers.

8. Rel NoFollow Checkbox

When you link to an external site, you are giving away some of your site’s authority to that link. If you don’t want do that, then you can add a nofollow attribute to that link.

In fact, you can even make all external links nofollow in WordPress. But this might not be a great idea. Sometime you may want to give a dofollow link to truly helpful sites.Rel NoFollow Checkbox is a simple WordPress plugin which adds a checkbox in the insert link popup of WordPress post editor. This popup already has a check box which allows you to open links in new tab. Now whenever you are adding an external link you can easily make it nofollow by simply checking a box.

9. SEOquake

SEOquake is a SEO tool available as browser addon for Google Chrome, Mozilla Firefox, Opera, and Safari web browsers. It provides SEO related information for any website. These information parameters include page rank, age, last updated, alexa rank, and many other parameters. It is one of the most downloaded browser addon by SEO professionals.Apart from that, SEOquake toolbar can show you all these parameters for all the search results. This information can be extremely useful if you are gauging competition for different keywords. You can even download search results in CSV format and prepare your own excel sheets of search data.

Bonus SEO Tips for WordPress Site Owners

Site speed is one of the many important factors in search rankings. Fast loading sites can easily outrank slower websites. While you are spending a lot of time improving your content strategy, give some of that time to improve your site speed.Make sure your WordPress site loads fast. You can check your site speed on tools like Google Page Speed and Pingdom.Always install and setup a caching plugin on your WordPress site. We recommend using W3 Total Cache or WP Super Cache. To give your site speed even more boost, you can set up a CDN service to work with your caching plugin. At WPBeginner and on all our websites, we use MaxCDN. It greatly improves our page load times.You should also upload optimized images only. Images can affect your site’s speed and by optimizing them you can significantly improve your sites performance.Lastly, if none of these tips are improving your page speed, then its most likely your web host’s fault. You need to move to a better WordPress hosting provider. We recommend using Siteground because they have fully optimized servers to run WordPress sites. If you want managed WordPress hosting, then we recommend either Pagely or WPEngine.

SEO In Pakistan

SEO In Pakistan

Search Engine Optimization in 2015 is too complex for beginners so they must need to follow some Best SEO Tips and Tricks that will boost their Website ranking better in modern Search Engines.So here we are going to see some Basic and Intermediate SEO Tips and Tricks that helps to improve your 3 important website ranking and also in Search Engine Results Page.Below SEO tips and techniques are provided as per Google Best Practices and this cover most of the onpage factors.

Tips and Techniques for Keyword Analysis

The Below list will help to improve the Keyword Analysis better.

1. Use this Google Keyword Planner for Keyword research
2. Find Less Competitive Keywords with high search Volume
3. Choose Key phrases
4. List out Relative Keywords by relevance

Google Keyword Planner - Google Keyword Planner is the free SEO tool that is provided by Google and it helps to find out the Keywords search volume and relative Keyword ideas for you. Useful tool compare with other keyword analysis tool because Google is the top Search Engine used by people so it's worth to use this tool. Also use this 8 Free Google SEO Tools that help to Optimize your website

Less Competitive Keyword with high Search Volume - Finding this one is crucial part of SEO because if you find out this Keyword then you can get high search visitors. More competitor's means ranking high is also too much tough. So find out less completive Keywords.

Choose Key Phrases - Rather than selecting a single Keyword it's better chance to ranking more than one keyword if you chosen Key Phrases. So select Key phrases that works better compare to keywords.

List out Relative Keywords by relevance - List the relevant Searches and Keywords and use the words or phrase in the article going to publish in the blog for the selected keyword. This is going to help get ranking in more phrases than you targeted.

Excellent SEO Tips to improve On-Page optimization

Use this free top 10 wordpress SEO Plugins for better on-page seo for Wordpress blogs.

1. Interesting and Descriptive to read
2. Quality of the Content
3. Short and Sweet Title
4. Relative Meta Description
5. Use this Optimal Keyword Density Ratio in content
6. SEO Friendly Url
7. Keywords in First Paragraph
8. Use of Headings
9. Focusing Keywords
10. Image Optimization

Interesting and Descriptive article - No one is going to like boring long articles so write your content interest to read and descriptive content that will clear all things about the article title.

Quality of the Content - Don't copy Paste whole content from the other website that never going to bring you traffic. Google has very good eye to find out the Duplicate contents. Avoid Keyword stuffing and other Black-hat SEO tricks.

Shot and Sweet Title - Title must be relative and the Key phrase Keywords must be present in the Title. And in length is better to keep it between 40 to 65 Characters. To make website title tag to more search engine friendly read this Tips to optimize the title tag .

Relative Meta Description - Writ a short and sweet 156 Characters that will explain your whole story of the article will help to know better in Search Engines Results Page.

Optimal Keyword Density Ratio - Maintain your Keyword Density in the Safe manner to not getting Google Algorithm Penalties.

SEO Friendly URL - Url of the content must be meaning full to the content. Then search Engine highlight the Url Keywords also it's a boosting signal for the SEO.

Keyword in First Paragraph - Use the Keywords in First Paragraph so search Engines know this is the content really explains about the Title.

Use of Headings - Use prober headings tags h1, h2, etc... It will make readability easier and Nice Chapter wise content.

Focusing Keywords - Highlighting the Keyword with strong or em tag will increase the visibility of the point you are really want to reader by people also it's add some weight in SEO.

Image Optimization - One Image can explain everything better than long story content so add an image and Optimize image using proper Alt Tags.

Tips to improve Off-Page SEO

1. Use of Social Media
2. Quality Link Building

Use of Social Media - Use of Social Media not going to build follow back links but it's a powerful source to deliver traffic to the website. Traffic signal is also important factor in SEO so use the social media to get traffic.

Quality Link Building - Don't build your Link too much faster. Quantity of Back links that's not matter Quality will Matter. So write your articles good and interesting then the Back link will flow automatically to your content.

Useful SEO Tricks for 2015

1. Find LSI Keywords
2. Use LSI Keywords more
3. SEO Check Up

Find LSI Keywords - Find the Latent Semantic Indexing Keywords related to your keywords using different methods available in the internet.

Use LSI Keywords more - Rather than Keyword stuffing the new idea use mixes it up LSI Keywords with Keywords as Keyword Stuffing. Use it in all important On-Page SEO Factors.

SEO Check Up - Take SEO Check Up and using different tools available in the Internet and improve the SEO Score by fixing by the tips then you can get a better rank in SERP.Add a Bookmark of this Page above Tricks will be updated in regular manner to maintain the Quality of the Article.

Necessaries of SEO Tips and Tricks in 2015

Competitive world everything will have some Guidelines and rules that must we need to follow. So we need to follow this techniques to survive our ranking in search Engines.Always one thing we need to remember in SEO that is if we write Unique and Good Articles that is interest to read for a user not for search engines this is the one rule always survives you in SERP.Hope this SEO Tips and Tricks will helps to boost your rank in Google in 2015.

 Best SEO Tips

It's easy to become bamboozled when thinking about SEO, but there's a lot you can do without any expert knowledge. Here I've compiled 30+ tips to help small businesses improve on their SEO efforts.These are all simple and free to implement, it's just a case of allocating the time to put them into practice. 

Think content

We rank well thanks to the content we produce. It's the best way to make your site relevant to the terms people are searching for and to give people a reason to visit your site. This means making sure the content on every page works as hard as it can. 

Start a blog

It worked for us. It shouldn't be done purely as an SEO play, as simply producing content to cram in keywords won't work in the long term. Instead, write for your audience and produce a blog that brings people to the site again and again. That's content marketing for you. It can be easier to write for some business types than others, but there's generally an angle to be found. If dental clinics can find ideas for articles, so can you. The side effect of this blogging activity is that, over time, you'll have relevant and frequently updated content for search engines to index. 

Put the customer or reader first

Don't become obsessed with cramming every keyword you can into a blog post or product description, aim to produce relevant and interesting pages first and foremost. Don't write for the search engines, write for your readers. 

Set up pages on social sites

Social media is a great way for small businesses to build their online presence full stop, and it's well worth experimenting to find the sites that work best for your business. As a first step, set up profiles with accurate contact and web address details on the major social sites. 

Don't trust agencies that promise guaranteed results

There are no easy shortcuts to rank organically. A good SEO agency will help you to rank as highly as your site can, but it simply isn't possible to guarantee page one rankings. Agencies promising such nonsense are likely to do more harm than good in the long term, and help to give SEO a bad name. Also, you don't necessarily need an agency to improve your SEO efforts. 

Keep an eye on your agency's methods

Following on from the previous point, quick results have been achieved in the past by techniques such as aggressive link building. Even if this does work short-term, the methods used are likely to have repercussions further down the line, perhaps in the form of a Google penalty. Keep an eye out, and if you suddenly have hundreds of inbound links from Polish tractor forums, then it's time to worry. 

Use a simple, clear URL structure

People should be able to guess the topic of a page by looking only at its URL.

Write content with a longer shelf life

This is content that doesn't age too quickly. Unlike news-related posts, evergreen content should keep visitors coming to your site long-term. This is great for search too, as this kind of content is more likely to rank on a long-term basis. For example, this post on PPC landing pages was published in July 2013 but is still ranking highly for this competitive term. 

Look at your competitors 

Find out what the sites ranking on page one for your target keywords have done, on-site and off-site, to achieve this. 

Use Google's Keyword Planner 

This is great for generating ideas for keywords and seeing how competitive they are. In this example, we’ve used our own blog as the ‘landing page’, but you could use URLs of competitors to find new phrases to consider writing about.This is explained in more detail here, but basically the tool will extract a bunch of keyword suggestions based on the content found via the URL you submit. 

Have a strategy for internal linking

Smart use of internal linking can help you to rank for certain target keywords, as well as helping your visitors to find useful or related content. 

Careful with those keywords

Keyword stuffing is something Google will spot easily. It also looks bad for visitors and affects the quality of pages. Think of one or two keywords and phrases to target and use them naturally. Use semantically related words and phrases to avoid repetition. 

Use your site search data for target keywords

The terms that people enter into your site search box can help you to identify target keywords. This is because the keywords that people use to search within your website, for products or information, are very likely to be the same keywords they use on search engines. 

Set up a Google Local listing

This is free, and an easy way to increase your presence in local search results. 

Here, David Moth explains how to go about this. 

Encourage customers to leave reviews on Google listings

Good reviews will help to give your result more prominence on Google. 

Don't expect quick results

SEO is a long-term strategy and may take time to produce results, especially in competitive sectors. If you're doing the right things, it will work in the long term. 

Optimise for mobile 

Google is focusing heavily on mobile optimisation, adding text and labels to mobile search results to indicate those sites which are 'mobile-friendly'. 

You need to provide the best mobile experience you can for users. 

You can test your won site using Google's 'mobile-friendly' tool. 

Images

Ensure your images have alt tags on them and include keywords (naturally) in the filename.

Set up Google analytics

Make sure analytics tracking code is installed - the standard version is still free and unless you have a strong reason to opt for an alternate platform this is the one you should be using.It’s very quick and easy to install regardless of platform so it shouldn’t cost you more than 30 minutes of their time. Here's some more detail. 

Use Webmaster tools

Having a GWMT account means Google can tell you about any specific problems it's having accessing your site.

Or if it believes your site has been hacked and delisted from the search results, view and query your links and traffic sources (according to Google), lets you submit sitemaps, tell Google how you want your site to appear in the SERPS and much more.

Use Schema markup

Schema markup is explained in more detail here, but basically it's a way to help your site's results stand out a little more. 

It's the difference between this: 

and this…

Add useful information to you local pages

Create unique content for each physical location, but make sure it is relevant to the user. 

Opening times, contact details and store address should be there, but think of other ways to make these pages more useful, such as adding images, menus, facilities on offer and so on. Even better, create this content at a local level if possible, using store staff. 

Think about UX

Google is increasingly focusing on things which affect the user experience when ranking sites - mobile optimization, site speed and so on. Making your site easy to use is not only good for your customers (and sales) but also helps with your SEO efforts

Optimise local pages for target local keywords 

The page's title tag should include the brand name, the keyword being targeted and the location. You should also think about this with the meta description of the page.This should be possible to achieve without making either page or meta description come across as unnatural, as the objective remains to optimise for both users and search engines.

Find out who is linking to you

You can do this on Webmaster Tools under the 'search traffic' menu, as below: Finding out who is linking, and the pages they're linking to can help you to find out which content is working for you. 

Ensure that citations, NAP listings and on-page address references are consistent

NAP (name, address, phone number) citations are a key ranking factor in local SEO and Google looks at them in a similar way to how they look at links in conventional SEO. NAP citations from relevant and authoritative websites provide more value, just like with links.Google also recognises partial citations, so references of business name + address or address + phone number.

Write your own product descriptions

Quite often retailers are caught up with 'samey' product copy and certainly for branded items which are sold through various websites it can be difficult to differentiate your product copy. would recommend, where it is feasible, to write specific copy for each item. This is great for your own conversion rates, and also gives Google more unique content to crawl.It doesn't have to be quite as florid as J Peterman's copy, but it should speak to your customers. 

Track your keywords 

Tracking target keywords can help you to see how your SEO efforts are working out.If you make some changes on site or produce some content, what effect does this have on rankings? There are plenty of paid tools to track large numbers of keywords, but at the most basic level you could track them manually with the help of a spreadsheet. 

Don't obsess over rankings

Without wishing to contradict the previous point, it's important to remember that search rankings are fluid and can change according to the searcher's location, device, search history and so on.Look for general up and down trends rather than worrying about moving every term up one or two places. Search rankings are fluid, and can vary according to the searcher's location, device and so on. 

User reviews

It good to encourage user reviews, first and foremost to improve conversions, but also because they can help for SEO. 

Keep an eye on SEO trends

Google's algorithm changes regularly, and SEO tactics that may work now could become obsolete in the near future, just as guest blogging for links has become a no-no. Keep an eye on Google's Webmaster Central blog, and sites like Moz and Search Engine Land are great for keeping up with SEO trends. 

Don't rely on search traffic

Yes, you should try and rank as highly as possible, but SEO shoudn't be chased as the expense of other channels. Imagine what would happen if Google removed all your results - would you still have enough traffic from other sources to keep going? We value search traffic, but we work hard on other channels too. If Google banned us from its results it would hurt, but we'd still have plenty of visits from email and social. Being too reliant on search makes your business vulnerable to the whims of Google's algorithm changes.

Cookies

A cookie is used to maintain information about a user state and information about him/her.
Cookies can be used to store user preferences and user information that can be used across
pages in the website.A cookie is also known as web cookie,browser cookie and HTTP cookie.
A cookie is stored as text strings on the computer.If you forget some thing about your website
cookies help you because,cookies save your information in history of computer.  The browser
returns the cookie to the cookie to the server when the page is referenced again.The most
common use of cookie is store a user ID.A cookie may contain the string such as ID=96352398
Example
The website www.amazon.com uses cookies.The user fills a from with the name and
address to order a book.Amazon assigns an ID,stores user's information with that
ID in its database on the server.It also sends the ID to user's browser as a cookie.
The browser stores ID on hard disk.The browser sends the ID back to the server when
the user visits Amazon again.The server customizes the web page according to the user ID.
Types of Cookies
Cookies can be temporarily or permanent.
1.Temporary cookie:Temporary cookie is also called session cookie.It is temporarily stored
in browser's memory and is deleted when the session ends or the browser's is closed.
2.Permanent cookie:Permanent cookie is also called persistent cookie.It is stored permanent
on computer's hard drive.If it is deleted,it will be recreated when the user visits the website
again.
Uses of Cookies
Cookies are used for different purposes such as follows:
* Most websites use them for personalization  of user preferences.For example,a news
website may allow the user to customize the page to display the news of his interests.The
website stores user preference in cookies.
* Some websites also use cookies to store user,s password.The users do not need to enter
the password  again and again.
*Some websites use cookies to track visits of users and web pages visited by the users.
* Online shopping sites generally use session cookies to keep the track of items in a user's
shopping cart.
* Some websites may use cookies to target advertisement.These sites store a user's interests
and browsing habits in the cookie and display related ads on the pages.
Browser Setting about cookies
The browser can be set to accept cookies as follows:
* The user can set the browser to accept cookies automatically.
* It can be set to prompt the user to accept cookie.
* It can be set to disable the use of cookies altogether.However,the user may not be able
to use many of e-commerrce web sites if cookies are disabled.
Privacy Concerns about Cookies
Webmasters obtain information using the cookies about users IP addresses,browser type,last
pages visited.It allows Web servers to recognize a user who has already  visited the website
from the same computer.It allows the compilation of user profiles and large amounts of data
related to the interests of the user.Advertisers and webmasters are currently using cookies to
develop detailed profiles of users and their browsing habits.Each click on a particular type of
page in a website is added to the profile.The information is primarily used for website design
and placement of banner advertisements.However,this information can be sold for other
commercial purpose that creates a concern to personal.